The essence of Ferragamo with this Winter Fall Collection '24

Maximilian Davis' Fall Winter collection again reiterates how he gets Ferragamo. Since unveiling his first collection for the Italian house in September 2022, then Spring 2023, the British designer has shown a clear, precise interpretation of what Ferragamo is. Slick and urbane in its look and ethos: each piece is meant to feel easy and buildable, coming together to make a wardrobe that feels uncomplicated but complete. His choice of colors elegant subdued with a handful of hues that convey  Ferragamo's history (namely, red/burgundy). 

Alongside lacquered organdie dresses and hyper-feminine transparencies, feathered finishes and sequinned embroideries, the wardrobes of women who chose to dress in masculine silhouettes are reflected in broad shoulders; heavy wools; supple leathers. In tailoring, sharp, sculptural lapels connote a surrealist spirit, their proportions distorted, the effect of their form echoing rayograph portraiture. All Salvatore Ferragamo Fans will be happy of plenty of new IT bags and IT-Heels coming out of this collection! 

Its new Fashion jewelry collection adds an elegant touch to any outfit whether the watches or jewelry pieces. The classic Gancini silhouette is reinvented in a contemporary key and completes earrings, necklaces and rings. Inspired by the Vara buckle, the links in this golden brass necklace are smooth with a matte finish. The fold over box clasp makes it easy to fasten whilst ensuring a secure fit. A custom signature is engraved on the fastening link. Light up your look with the bold two tone bracelet inspired by 80’s aesthetics. Made of brass in a shiny golden hue, it features a colorful enamel stripe and a wide front with a narrow back. The enamel is painted on while it’s hot, a technique employed only by fine jewelers. The hinge clasp ensures an easy-on, secure fit. The Ferragamo Curve reflects the aesthetic vision of creative director Maximilian Davis while enhancing and elevating the House’s distinctive balance between classic inspiration and modern edge.

This also coincided with the opening of the flagship store for the Italian luxury brand Salvatore Ferragamo dedicated to women's collections in Milan's Via Montenapoleone 3. Designed by Vincent Van Duysen, an architect with a rigorous and elegant style and the outcome is aligned to the vision of the maison and Maximilian Davis, who has been leading Ferragamo's creativity since 2022. The store opened inside Palazzo Carcassola Grandi, a 15th-century building redesigned in the early 19th century. 

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